CASE STUDY:
Confused.com, a fast growing comparison website for insurance products in the UK, was outgrowing their legacy content management system (CMS). In this brief case study, discover how Confused.com implemented a web content management (WCM) technology in order to allow their entire team to easily make proactive and responsive changes to their site.
EBOOK:
This expert handbook explores how to leverage context-aware technologies to create appropriately personalized customer experiences. Discover how to deliver on the promise of personalized content delivery with tools and strategies for web content management, marketing automation, machine learning, and more.
WHITE PAPER:
In today's competitive marketplace, you can't afford to let your customers switch to a competitor because of a poor quality mobile experience. In this resource, discover three key steps to a successful mobile strategy, whether you're just entering the mobility scene, or you're re-evaluating your current mobile plan.
WHITE PAPER:
The following white paper discusses how to successfully create and implement a strategy to manage your social media mix and at the same time, create a fluid online communication outlet.
EGUIDE:
Can you demonstrate how content analytics tools can benefit your organization? This expert guide reveals best practices for building a strong business case for content analytics software. Gain insights from successful use cases, social media examples, and much more.
CASE STUDY:
Kia Motors, the UK's fastest growing car brand, wanted to revamp their company image - and that meant optimizing their website. Access this brief case study to learn about the web content management system (CMS) that Kia implemented in order to overhaul their existing website for a more user-friendly experience.
CASE STUDY:
easyJet, Europe's leading airline, was struggling with a web content management system (CMS) that couldn't offer meaningful customer personalization. Check out this brief case study to see how easyJet implemented a new CMS that allows them to personalize the homepage for every visitor and make travel planning easier for all their customers.
WHITE PAPER:
Access the following white paper to uncover the 10 factors that make an exceptional digital experience. Learn what you can do to deliver responsive content, what your team needs to accomplish, where to focus future initiatives, and more.
EGUIDE:
ECM tools should be a cornerstone in your enterprise information toolkit, but there are many variables in play, and choosing the right platform requires consideration of your industry, objectives, existing software and in-house resources. In this e-guide, we explain the criteria you should use to evaluate and select ECM tools.