WHITE PAPER:
In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market.
WEBCAST:
Increasingly more often, high-performance businesses are depending on intent data to fuel their pipelines. Watch this webinar to find out more about real purchase intent data, where it comes from, and how your business can make use of it.
EGUIDE:
Creating an engaging and unified multichannel customer experience is a top priority, but many companies find themselves scrambling to adapt. In this expert e-guide, discover how to generate key customer insights in real-time and learn about 4 ways to create personalized experiences.
EGUIDE:
There are many marketing automation platforms to choose from, so it is critical that you choose the one that best meets your organization's needs. In this e-guide, uncover which 5 must-have features to look for in a marketing automation platform and find a further outline of their clusters of features.
sponsored by Canon Information & Imaging Solutions
EGUIDE:
This E-Guide examines how technologies are redefining sales roles, and provides insight into how businesses are re-evaluating sales management strategies – from hiring to compensation to internal business processes – to get ahead of the competition.
EGUIDE:
This exclusive e-guide unveils the latest best practices for aligning CRM metrics with business goals. You'll learn expert tips on leveraging metrics for Salesforce and the call center, as well as uncover the importance of keeping metrics to a minimum.
EGUIDE:
In this expert e-guide, discover the new features of the Salesforce Wave Analytics platform, as it now offers analytics for B2B marketing and financial services without users having to leave the platform. Plus, Adam Bataran from Bluewold Group LLC offers insight into Wave's ability to overcome data integration challenges.
CASE STUDY:
In this brief case study, find out how AutoTrader developed a mobile application that enabled advertising consultants to easily access reports and other business-critical information on-the-go, in a meeting, or wherever they might be.
WHITE PAPER:
Access this brief case study to find out what solutions exist to ensure the information necessary for successful demand generation. Read on to see how you can pioneer successful lead management.
WHITE PAPER:
The sales environment is evolving at an unprecedented rate. In this white paper, discover how success has been redefined for sales organizations in the digital age, and what you can do to optimize current performance management strategies with new technology.